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....Last week it was announced that David Hagglund will be the new creative director of Topshop and Topman. Hagglund is Swedish, and comes with a CV that includes time at Swedish high street powerhouse H&M and a Stockholm-based advertising agency. ... [Read full article on Guardian ]
Saturday 19th of August 2017 11:41:35 PM
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.... You have probably already forgotten all of the names from the beginning of this paragraph. Unless you have a massive advertising budget to reinforce your lexical mutant, real words are a much smarter bet. ... [Read full article on Guardian ]
Tuesday 22nd of August 2017 06:00:14 AM
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....Labour MPs have accused ministers of playing a “sick joke” after it emerged that a government job overseeing regeneration in Tees Valley will be based in London. Sajid Javid’s Department for Communities and Local Government is advertising for a London-based project lead for Tees Valley’s Mayoral Development Corporation, a role it says “can include occasional trips to Tees Valley”. ... [Read full article on Guardian ]
Friday 18th of August 2017 10:54:24 AM
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Latest Finance News related to Advertising

Longer is better and don't invent words: picking the right name for your business image
.... You have probably already forgotten all of the names from the beginning of this paragraph. Unless you have a massive advertising budget to reinforce your lexical mutant, real words are a much smarter bet. ...
‘It’s fashion without a capital F’ – Swedish stores step up high street invasion image
....Last week it was announced that David Hagglund will be the new creative director of Topshop and Topman. Hagglund is Swedish, and comes with a CV that includes time at Swedish high street powerhouse H&M and a Stockholm-based advertising agency. ...
'Sick joke' to locate Redcar steelworks job in London, says Labour image
Source : Guardian [Read Article] Friday 18th of August 2017 10:54:24 AM
....Labour MPs have accused ministers of playing a “sick joke” after it emerged that a government job overseeing regeneration in Tees Valley will be based in London. Sajid Javid’s Department for Communities and Local Government is advertising for a London-based project lead for Tees Valley’s Mayoral Development Corporation, a role it says “can include occasional trips to Tees Valley”. ...
Advertise all UK jobs with flexible working to tackle pay gap – report image
Source : Guardian [Read Article] Tuesday 15th of August 2017 05:26:47 AM
. Sweeping employment changes, including advertising all UK jobs with flexible working and giving fathers additional paternity leave, should be made to tackle the gender pay gap, the equalities watchdog has recommended. ...
Aw, Snapchat! Its shares stood little chance in the face of Facebook image
Source : Guardian [Read Article] Sunday 13th of August 2017 06:00:06 AM
.... Forget about the number of daily users, he argued with irritation, and look at the amount of time users spend on Snapchat, and how much advertisers are willing to pay. Spiegel’s general point is fair: advertising revenue is what ultimately counts. ...
News Corp posts $817m loss after falls in value of newspaper and pay TV assets image
....14bn, down 2% from $8. 29bn last year, due to lower print advertising revenue and foreign currency fluctuations, the New York-based company said. ...
Ed Sheeran’s Divide puts Warner Music’s streaming income on track to cross £1bn image
.... The music industry has accused YouTube, owned by Alphabet, of a “value grab”, paying a fraction of the royalties of subscription audio streaming services such as Spotify. YouTube has said that last year it paid more than $1bn globally to the music industry from advertising that runs around videos. ...
How Britain fell out of love with the free market image
Source : Guardian [Read Article] Friday 4th of August 2017 05:00:34 AM
Why is Google spending record sums on lobbying Washington? image
Source : Guardian [Read Article] Sunday 30th of July 2017 11:00:18 AM
....That soon changed. For its part, Google, as it began to assert its domination of the search advertising business, started to take steps to ensure it had a strong presence in Washington. ...
Have we reached 'peak London' as millennials leave in record numbers? image
Source : Guardian [Read Article] Saturday 29th of July 2017 11:05:04 PM
.... I know a web designer who somehow managed to secure a place on one. He worked in advertising, so he could afford a place on a scheme designed to keep desperately needed public servants in London. ...
Capita told graduates to pay £21,000 for leaving unpaid training scheme image
....Capita, one of the UK’s largest outsourcing companies, has demanded payouts of up to £21,000 from graduates who tried to pull out of an unpaid training scheme under which they were not guaranteed a job. The company, which provides services ranging from electronic tagging of offenders to store card services for retailers and BBC licence fee collection, has been criticised for advertising a number of roles in its IT resourcing division that stipulate applicants must be a graduate and able to attend between two and four months of unpaid training in London or Manchester. ...
Can Bozoma Saint John repair Uber's troubled image? image
Source : Guardian [Read Article] Friday 28th of July 2017 12:00:21 PM
....Saint John was born in Ghana, but her family left when she was five to seek political asylum in the United States. After graduating from Wesleyan University, she took a job at Spike Lee’s advertising agency, where she forged a relationship with Beyoncé that eventually led to her inking several promotional deals between Pepsi and the singer. ...
Facebook posts $3.89bn quarterly profit, up 71% from last year image
Source : Guardian [Read Article] Wednesday 26th of July 2017 11:45:51 PM
.... Our community is now two billion people and we’re focusing on bringing the world closer together,” said Facebook’s CEO, Mark Zuckerberg. Mobile ad revenue accounted for 87% of the company’s total advertising revenue of $9. ...
Love Island is awful – but ITV's prospects are better | Nils Pratley image
Source : Guardian [Read Article] Wednesday 26th of July 2017 06:54:35 PM
.... No, that’s not a review of the depressing and soulless Love Island. It’s the state of play in the advertising market from ITV’s perspective. ...
Fever-Tree co-founder toasts £29m payout as shares hit record high image
Source : Guardian [Read Article] Wednesday 26th of July 2017 09:57:47 AM
.... The UK remains its key market, with revenues up 113%. Warrillow, a former advertising executive, raised £7. ...
ITV chairman says it will never reveal how much it pays its stars image
Source : Guardian [Read Article] Wednesday 26th of July 2017 08:52:21 AM
....Earlier this month, Channel 4 said it had no intention of following the BBC in revealing the salaries of its top talent. Channel 4 is state-owned but, unlike the BBC, is independently funded mostly through TV advertising. ...
ITV clings to Love Island and Victoria as ad slump hits profits image
Source : Guardian [Read Article] Wednesday 26th of July 2017 07:15:31 AM
. ITV is banking on hits including Love Island and returning drama Victoria to attract viewers as it faces the worst year for UK TV advertising in almost a decade. ...
Guardian Media Group cuts losses by more than a third image
Source : Guardian [Read Article] Tuesday 25th of July 2017 08:00:00 AM
....8m. Digital advertising revenues are not split out, but are thought to have grown by less than 10%. ...
TNT parcels 'backed up to ceiling' in wake of massive cyberattack image
Source : Guardian [Read Article] Tuesday 25th of July 2017 05:34:00 AM
....Earlier this month the Danish shipping group Maersk said it was too early to predict the financial impact of the cyberattack that hit the shipping giant’s computers and delayed cargoes. Other firms affected include the advertising firm WPP, French construction materials company Saint-Gobain, and Russian steel and oil firms Evraz and Rosneft. ...
Great British Bake Off to be sponsored by Lyle's Golden Syrup and Dr Oetker image
....The hunt for a sponsor has been one of the biggest-ever charm offensives undertaken by Channel 4 – which included presenters Paul Hollywood and Prue Leith appearing at an event designed to woo some of the UK’s biggest-spending brands – but it did not cook up an X-Factor-sized deal on its first outing. Given the show is a national favourite, with 14 million viewers watching the final last year, representing more than half the viewing public, making it the biggest show of 2016, there was expected to be an advertising bun fight following its move from the commercial-free environs of the BBC. ...
Asda considers bid for B&M that would give it access to local stores image
Source : Guardian [Read Article] Sunday 23rd of July 2017 04:11:01 PM
.... Former Tesco boss Sir Terry Leahy joined the board in 2013 and a listing on the London stock exchange followed in 2014. It claims to have enjoyed its rapid growth on the basis of word-of-mouth, with virtually no advertising spend. ...
SodaStream gets busy with the fizzy … again image
Source : Guardian [Read Article] Saturday 22nd of July 2017 08:00:33 AM
....”. SodaStream’s newest advertising campaign, which launched this week, stars The Big Bang Theory’s Mayim Bialik and highlights the evils of single use plastic bottles. ...
UK court blocks £14bn class action case against MasterCard image
Source : Guardian [Read Article] Friday 21st of July 2017 10:39:18 PM
....Critics say such regimes encourage claims without merit. But others argue they are designed to offer a more effective and economic route to compensation for UK-based consumers and businesses that fall victim to anti-competitive conduct and saves on hefty advertising costs to rally a large group together. ...
Peer-to-peer lender Ratesetter hit by £80m of struggling loans image
Source : Guardian [Read Article] Tuesday 18th of July 2017 07:37:39 PM
.... Ratesetter said it had acquired the vehicle loans out of administration “in order to best protect our lenders’ interests” and that it would “expand our motor finance lending capabilities by integrating the two businesses into Ratesetter product lines”. It also loaned a further £12m to an advertising company called Adpod, which during 2015 became 50% owned by VTG. ...
Standards body unveils plan to crack down on sexist advertisements image
Source : Guardian [Read Article] Monday 17th of July 2017 11:01:04 PM
....Guy Parker, the chief executive of the ASA, said: “Portrayals which reinforce outdated and stereotypical views on gender roles in society can play their part in driving unfair outcomes for people. “While advertising is only one of many factors that contribute to unequal gender outcomes, tougher advertising standards can play an important role in tackling inequalities and improving outcomes for individuals, the economy and society as a whole. ...
The scandal of big tobacco’s behaviour in the developing world | Letters image
.... These countries are still fighting infectious diseases and face a double burden of poor health as a result of non-communicable diseases, with very limited budgets to deal with these. According to the international covenant on economic, social and cultural rights in the context of business activities (June 2017), these countries are obliged to protect their public’s health, and this includes regulating to restrict marketing and advertising of harmful products such as tobacco. ...
HS2 supporters boast of benefits – but costs keep going off the rails | Nils Pratley image
.... It would be hard to say the same about ITV. A near-monopoly on mass-audience commercial TV advertising spots offers imperfect protection in the era of audience fragmentation, digital downloads and Netflix. ...
Carolyn McCall to become ITV chief executive image
Source : Guardian [Read Article] Monday 17th of July 2017 06:15:51 AM
....McCall joined GMG in 1986 and rose through the commercial ranks to become chief executive of the newspaper business, Guardian News & Media, in 2000 and of the parent company in 2006. “This provides solid media experience in the world of advertising, which remains the majority of ITV’s revenue,” said Garrity. ...
Rupert Murdoch ‘could use Sky data trove for political ends’ image
Source : Guardian [Read Article] Saturday 15th of July 2017 09:00:03 PM
....Phil Westcott, managing director of an AI consultancy firm, Filament, who advises companies on how to handle emerging technology, said that what was most alarming was that a single company would own not just this “incredibly rich dataset” but also “all the main information channels into people’s lives”. Although Ofcom bans political advertising on TV, Lord Puttnam said the definition of what is political is a grey area and Westcott points out that at a single stroke Murdoch would gain control of the entire information environment of millions of people. ...
The new bar from Mars – light on chocolate, light on calories image
Source : Guardian [Read Article] Friday 14th of July 2017 04:55:51 PM
....“Brands are at the heart of what we do, but it’s really, really rare that we launch a new one,” said Mars marketing manager Rebecca Shepheard-Walwyn. In a bid to kickstart sales the confectionery giant will pump nearly £5m into advertising the brand in the first year. ...
ITV closes in on naming easyJet's Carolyn McCall as CEO image
Source : Guardian [Read Article] Friday 14th of July 2017 04:47:41 PM
....The ITV chairman, Sir Peter Bazalgette, the former creative chief and chairman of the Big Brother maker Endemol, is understood to be keen to announce the new chief executive before the broadcaster’s interim results on 26 July. ITV is facing commercial headwinds including tough advertising conditions set to be highlighted when it reports its interim financial results. ...
Threats, bullying, lawsuits: tobacco industry's dirty war for the African market image
.... Participating in discussions and sharing points of view is a basic principle of public policy making and does not stop governments from taking decisions and enacting the laws they deem best. ” It said that it supports effective regulation, “including laws banning sales to minors, mandatory health warnings, and advertising restrictions”. ...
Grace is 25. Her student debt: £69,000 image
Source : Guardian [Read Article] Tuesday 11th of July 2017 06:14:02 AM
.... “I started off studying TV production and I wasn’t enjoying it,” she says. “I swapped to PR and advertising after a year because I just knew I had to do something I was passionate about. ...
Philip Morris cigarettes charged millions after losing plain packaging case against Australia image
....Big tobacco companies have fought vigorously against the Gillard government’s plain packaging laws since they were introduced in 2011. By banning logos and distinctive-coloured cigarette packaging, Australia’s laws went further than the advertising bans and graphic health warnings introduced in many other countries. ...
Reckitt Benckiser warns of permanent sales hit from cyber attack image
....Although ransom money was demanded by the attackers, the motive may not have been money but access to data, possibly to destroy it rather than use the information for other purposes. Other large companies affected by the cyber attack included Oreo cookie manufacturer Mondelez, shipping group Maersk, Russia's Rosneft and the advertising agency WPP. ...
Jay-Z's digital-only album goes platinum in under a week image
Source : BBC [Read Article] Thursday 6th of July 2017 08:06:25 AM
....Spotify, which now has more than 140 million active monthly users, remains the market leader but has yet to turn a profit. The number of subscribers paying for its premium service, which does not have advertising, rose by 20 million in 2016 to 48 million. ...
Massive cyber-attack could cost Nurofen and Durex maker £100m image
Source : Guardian [Read Article] Thursday 6th of July 2017 07:38:33 AM
....”. Last week’s attack affected some of the world’s biggest corporate names, including the UK-based advertising group WPP, Danish shipping company AP Moller-Maersk, and US delivery service FedEx. ...
EasyJet's Carolyn McCall is favourite to take over at ITV image
Source : Guardian [Read Article] Wednesday 5th of July 2017 07:48:15 PM
....ITV could announce Crozier’s successor as soon as this week with the broadcaster’s interim results later this month viewed as the latest it is likely to wait. One source said that ITV has been seeking to “persuade” McCall to take the role, as ITV faces headwinds including tough TV advertising conditions faced by all broadcasters as the business climate deteriorates. ...
Baby Dove adverts criticised over breastfeeding stance image
Source : BBC [Read Article] Monday 3rd of July 2017 03:53:30 PM
....". Anna Burbridge, from support group La Leche League, agreed that women "need support and protection against unpleasant and aggressive comments, and advertising campaigns which ask what people think are unhelpful". ...
Channel 4's Bake Off set 'will be product-placement-free' image
Source : Guardian [Read Article] Sunday 2nd of July 2017 02:25:38 PM
....2%) sectors. The relaunch of Bake Off will be one of the TV highlights of the year for viewers and advertisers, and Channel 4 will be banking on the show bringing in the advertising dough. ...
Fixed-odds betting terminal review delayed until autumn image
Source : Guardian [Read Article] Friday 30th of June 2017 06:11:07 PM
....The Department for Culture Media and Sport (DCMS) is examining the machines amid claims – hotly disputed by bookmakers – that they are highly addictive and make it too easy for problem gamblers to lose thousands of pounds in a matter of hours. Tracey Crouch MP, the Conservative minister overseeing a review that will also look at gambling advertising, insisted on Friday that the decision was “definitely not in [the] long grass”. ...
The Guardian view on Murdoch’s Sky takeover: not a done deal | Editorial image
.... It was not until last year that a string of sexual harassment accusations saw Mr Ailes depart. A few months later, Mr O’Reilly left after similar allegations emerged, amid bad publicity and a fall in advertising. ...
Ofcom has concerns about Murdoch power in UK if Sky bid allowed image
Source : Guardian [Read Article] Thursday 29th of June 2017 06:55:06 PM
....Ofcom also said it was “troubled” by Fox’s handling of the case of the former Fox news presenter Bill O’Reilly. O’Reilly was the host of Fox’s top-rating show The O’Reilly Factor who left in April 2017 amid sexual harassment claims and an advertising boycott. ...
BT tops complaints league for broadband and pay-TV users image
Source : Guardian [Read Article] Wednesday 28th of June 2017 12:12:21 PM
.... The industry average is just six complaints per 100,000 subscribers. Earlier this month, the advertising watchdog banned BT’s campaign featuring Deadpool star Ryan Reynolds after receiving more than 60 complaints from the public and rivals including Virgin Media, TalkTalk and Sky. ...
The Guardian view on the EU’s Google judgment: firm and fair | Editorial image
.... But the EU is big enough and strong enough to act. Further judgments and no doubt further fines are expected in two other cases where Google is accused of steering the market towards its own advertising businesses rather than those of its competitors. ...
Is your smart meter spying on you? image
Source : Guardian [Read Article] Saturday 24th of June 2017 06:00:00 AM
....Campaigners in France, where a similar installation programme is taking place, think so. On holiday in Bordeaux recently I was struck by posters advertising a demo called “Stop Linky”. ...
‘Think about becoming a personal trainer’ – our work expert responds image
.... Simon Laszczak. I am a 58-year-old man who has previously worked abroad as a media advertising executive. ...
Google and Facebook 'will lose millions in ads over extremism fears' image
Source : Guardian [Read Article] Thursday 22nd of June 2017 06:14:48 AM
....Advertisers will pull hundreds of millions of pounds in spending from Google and Facebook this year over concerns about ads running next to inappropriate content such as extremist sites and fake news. Sir Martin Sorrell’s GroupM, which buys more than $75bn (£60bn) of advertising space on behalf of clients globally, has slashed its growth prediction for UK digital advertising and has blamed some of the adjustment on an advertiser backlash over the inability of Silicon Valley giants to stop ads appearing around inappropriate content. ...
ITV narrows search for successor to chief executive Adam Crozier image
Source : Guardian [Read Article] Sunday 18th of June 2017 01:45:50 PM
....”. The chief executive of WPP, one of the biggest spenders of advertisers’ money on ITV, said the broadcaster had a tough task choosing its next leader, with the TV advertising market under attack from Facebook and Google and viewers being lured away by the rise of streaming rivals businesses such as Netflix and Amazon. ...
Revealed: the Romanian site where Louis Vuitton makes its Italian shoes image
Source : Guardian [Read Article] Saturday 17th of June 2017 08:00:33 AM
.... Its Venice workshop claims to embody “ancestral savoir-faire” in a region “revered for its fine shoe craftsmanship”. It is an image burnished by one of the biggest advertising budgets in the world. ...
How can I get more senior roles in social care? image
Source : Guardian [Read Article] Friday 16th of June 2017 06:00:01 AM
.... We then print the best of your comments alongside Jeremy’s own insights. I am 58 and have previously worked abroad as a media advertising executive. ...
Related to :
Sir John Hegarty: Einstein didn't have a brainstorm session image
Source : Guardian [Read Article] Wednesday 14th of June 2017 06:00:19 AM
. One of the advertising world’s most celebrated contrarians, Sir John Hegarty is still railing against conformity after more than 50 years at the forefront of the industry. ...
New Channel 4 boss Alex Mahon faces some unwelcome drama image
Source : Guardian [Read Article] Saturday 10th of June 2017 03:00:29 PM
....Mahon, head of the special effects company behind Gravity and Guardians of the Galaxy, will arrive as chief executive in the autumn, as Channel 4 relaunches the post-BBC Great British Bake Off and discusses a proposed move out of London. Throw in wider issues including a steep decline in TV viewing (especially in C4’s heartland of 16-to-34-year-olds), the rise of the streaming services Netflix and Amazon and the deterioration of the advertising market, and it is clear that Mahon will have to act quickly. ...
Taming the giants image
Source : BBC [Read Article] Thursday 8th of June 2017 11:38:02 PM
Could growth hacking be the low-cost key to business success? image
Source : Guardian [Read Article] Thursday 8th of June 2017 06:00:19 AM
.... The company has prioritised A/B testing across its payment options, email marketing and the product itself since they launched. This involves offering one version of your website, email or advertising to half of your audience and a different version to the other half to see which delivers better returns. ...
US oil firm Halliburton branded ‘obscene’ over unpaid UK internships image
. Oil industry company Halliburton has been branded “obscene” for advertising unpaid UK internships, which critics say give an unfair advantage to people from privileged backgrounds. ...
WPP boss £48m pay voted against by a fifth of investors image
Source : BBC [Read Article] Wednesday 7th of June 2017 02:46:21 PM
. More than one in five shareholders at advertising giant WPP have voted against chief executive Sir Martin Sorrell's £48m pay package. ...
Relieved RBS bosses should spare a thought for the claimaints image
Source : Guardian [Read Article] Wednesday 7th of June 2017 02:27:31 PM
....At most FTSE 100 companies, a 21% vote against the remuneration report would be a cause of embarrassment. At advertising giant WPP, a one-fifth rebellion counts as a decent result. ...
More than a fifth of WPP investors reject Sorrell’s £48m pay package image
Source : Guardian [Read Article] Wednesday 7th of June 2017 11:58:17 AM
. More than a fifth of WPP investors have voted against Sir Martin Sorrell’s £48m pay package, as the chief executive and his board faced a barrage of questions at the annual meeting over who will take over as head of the world’s largest advertising group. ...
Walking away: when is it time to call it quits on your business? image
Source : Guardian [Read Article] Wednesday 7th of June 2017 06:00:50 AM
....com, he and his partners Jennifer Black and Britt Iversen decided to close their doors. Fabula’s original vision had been to disrupt the traditional advertising industry, by offering a service with less bureaucracy, making the campaign turnaround faster and the volume of clients higher. ...
Advertisers should follow Vodafone's lead after Facebook and Google failures | Nils Pratley image
....About time too: a major advertiser has become so frustrated with Facebook and Google’s limp attempts to police the content they publish that it has taken matters into its own hands. Vodafone will no longer rely on website “blacklists” drawn up by the social media titans and its own advertising agency. ...
Vodafone to stop its ads appearing on fake news and hate speech sites image
. Vodafone is to introduce a tough new global policy to prevent its advertising from appearing on fake news and hate speech sites. ...
Rise of the machines: who is the ‘internet of things’ good for? image
Source : Guardian [Read Article] Tuesday 6th of June 2017 04:30:13 AM
.... As voice-activated interfaces, they must be constantly attentive in order to detect when the “wake word” that rouses them is spoken. In this way, they are able to harvest data that might be used to refine targeted advertising, or for other commercial purposes that are only disclosed deep in the terms and conditions that govern their use. ...
Google to let publishers charge users for ad-blockers image
Source : BBC [Read Article] Friday 2nd of June 2017 01:43:49 PM
. Google will let publishers ask people who use ad-blockers to either enable advertising or make a payment to view content without ads. ...
Worked to death image
Source : BBC [Read Article] Thursday 1st of June 2017 11:35:37 PM
....Japan has a culture of long working hours and this is not a new phenomenon - it was first recorded in the 1960s - but recently high-profile cases have thrust karoshi back into the spotlight. On Christmas Day in 2015, 24-year-old Matsuri Takahashi, an employee at the Japanese advertising agency Dentsu, jumped to her death. ...
From videos to vlogs image
Source : BBC [Read Article] Thursday 1st of June 2017 11:31:14 PM
.... . "The new revenue comes from advertising share, especially on YouTube, and from sponsorship for those with a large enough social media following. ...
Investment groups tell investors to give up tobacco industry image
Source : BBC [Read Article] Wednesday 31st of May 2017 02:27:31 PM
....The regulations are getting tighter, specifically in the way companies can advertise tobacco products. Even so, only 29 countries, representing just 12% of the world's population, have completely banned all forms of tobacco advertising, promotion and sponsorship. ...
Liverpool One shopping centre screen 'hacked' image
Source : BBC [Read Article] Tuesday 30th of May 2017 12:03:47 PM
....It appeared to be another example of how systems were often unknowingly left vulnerable to hackers, suggested cybersecurity expert Prof Alan Woodward at the University of Surrey. "You might not think it matters, after all it's just an advertising billboard, but who knows what else this system is linked to. ...
Millennial ‘influencers’ who are the new stars of web advertising image
Source : Guardian [Read Article] Saturday 27th of May 2017 11:05:41 PM
.... She has also collaborated with #AmExPlatinum in highly stylised posts that convey the perceived luxury lifestyle promoted by the financial services brand. Each one carries a carefully worded caption and the #ad tag, defining the post as a piece of paid-for advertising. ...
Spotify hopes going public will cement streaming as music's future image
Source : Guardian [Read Article] Saturday 27th of May 2017 10:00:25 AM
.... One is Google-owned YouTube, which dominates music streaming with a free, ad-supported model. While YouTube points to $1bn it paid back to the industry in advertising last year, payments to artists have not kept pace. ...
'Working from home is having an adverse effect on your health' – our work expert responds image
....My youngest son is 18 and finishing his A-levels. He is very creative and would like to work eventually in a media, advertising and/or film role. ...
Broadband price wars: TalkTalk fires superfast salvo at super-low cost image
.... Sky has a fibre deal that at £20 a month looks cheaper, however users are limited to 25GB of data downloads each month, rather defeating the “upgrading” exercise. The prices, which must now include the landline cost to meet new price advertising rules, will look attractive to anyone who hasn’t switched supplier recently – particularly those with BT who pay £29. ...
Walkers Crisps Gary Lineker campaign suffers Twitter sabotage image
Source : BBC [Read Article] Thursday 25th of May 2017 04:50:34 PM
....Within hours of the launch of a Champions League final campaign, which included the chance to win tickets for next weekend's Cardiff showpiece, their crisp-eater-in-chief Gary Lineker has been pictured clutching photos of Fred West and Harold Shipman in online videos on Twitter. From Pepsi to Nivea: Some of the worst advertising fails. ...
Bad sex scenes image
Source : BBC [Read Article] Wednesday 24th of May 2017 11:00:09 PM
....While for many people making their podcast is a happy hobby, for an increasing number - such as Jamie Morton - it can be a very lucrative business. So how can podcast makers make money? With most podcasts being given away for free, the answer is advertising revenues, but if you aren't an expert on the advertising industry, securing adverts may seem like an impossible challenge. ...
German police raid Daimler offices image
Source : BBC [Read Article] Tuesday 23rd of May 2017 02:02:06 PM
....Daimler, which owns Mercedes-Benz, said it was co-operating with authorities. It added "known and unknown employees" were being sought over suspicion of fraud and misleading advertising. ...
Cuban revolution image
Source : BBC [Read Article] Monday 22nd of May 2017 11:35:07 PM
....The constraints are shaping the emerging Cuban start-ups. At this month's TechCrunch conference in New York, Mr Gonzalez shared a stage with Kewelta, a firm focusing on advertising within decentralised online and offline networks, and Knales, which provides updates on weather, news and other events via text messages and phone calls. ...

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