....This anti-gambling advert deserves to be ranked in the Hall of Fame (or shame) for the amount of jokes it generated. It was released to coincide with the 2014 World Cup
and featured a boy complaining to friends that his dad had bet his life savings on Germany winning. ...
[Read full article on BBC
Thursday 6th of April 2017 01:57:06 PM
....With probably at least a £15m target from commercial break advertising needed for the show to cover the £75m three-year deal for the show, Channel 4 is also seeking to sell ad slots in what is referred to in the trade as a “special”. This is a premium price for 30-second adverts usually reserved for slots that advertisers “must have”, such as the X Factor final or World Cup
football matches featuring England. ...
[Read full article on Guardian
Thursday 20th of April 2017 03:15:30 PM